2013 GLVADA Holiday Party: A Rousing Success

Bethlehem during the Christmas season is a magical place. Throw in a beautifully decorated historic hotel, and you have the foundation for a spectacular event. GLVADA started with this formula to plan and present its annual Holiday Party, on Thursday, December 13th. With roughly 215 guests, including dealers, spouses, general managers, and associate members attending, it continues to be one of the highly anticipated events on the GLVADA calendar.

Utilizing the beauty of the Hotel, and the expertise of their staff, GLVADA entertained its guests in three distinct venues….the Mural Ballroom, the Terrace Lobby, and the 1741 Terrace Room. Each room featured a distinctive menu and entertainment options, allowing guests to roam through each, while sampling the food and drink offerings.


To allow our dealers and their spouses a chance to greet each other and grab a bite to eat before meeting the full gathering of attendees, a pre-party reception was held prior to the gala.

The Morning Call, once again, served as presenting sponsor of the event, and demonstrated their continued strong support for our dealer members. This partnership is key to our ability to come together as a trade association for this occasion.

Room sponsors included Mann Merchant Processing services (Terrace Lobby), Alliance Media Group (1741 Terrace Room), and Zurich (Mural Ballroom). The entertainment, which included a Jazz duo, a classical trio, a contemporary pop/dance band, and a soloist performing her Freddy Award winning song, was underwritten by our friends from WFMZ. Dealer Planning Services continued their long standing tradition of sponsoring the deserts, including the adult ice cream bar (yummy). The event’s open bars were made possible by, McNees, Wallace & Nurick; Lehigh Valley Auto Auction; and the Mironov Group.The evening’s floral displays were courtesy of Cumulus Media Group, and Photographic services were provided by Christmas City Studios. Our heartfelt thanks go out to all our sponsors for making this year’s party such a great success.